Celebrity Endorsements Mislead & Manipulate Consumers

It’s difficult for aging Americans to look in the mirror without wishing, on some level, that their skin looked younger.  Whether lines and wrinkles sneak into the eye area or jaw lines lose some of their firmness, we all have a list of things we wish looked better about our skin.  This naturally leads many of us to scour the internet searching for the solution to all of our problems.  Little do we know  that we are unknowingly entering into a marketplace filled with deceit, over hype and outright lies.

Continue reading